Literary & CreativeEvent 04 of 6

Ad-Mad

A live advertisement-creation event where teams promote and sell a given product to the jury through a jingle, act, or song.

01Who can take part

  1. 013 participants per campus.

02Rules

  1. 01Registration begins 60 minutes before the event.
  2. 02Time limit for ideation and prop preparation is 30 minutes.
  3. 03Performance duration is 3 minutes.
  4. 04The advertisement may be presented in English or Hindi.
  5. 05Participants must carry the required stationery and materials (A4 sheets, coloured paper, scissors, DST, etc.).
  6. 06The advertisement should be presented as a jingle, act, or song promoting the given product.
  7. 07Plagiarism or offensive language results in disqualification.
  8. 08The jury's decision is final.

03Bring with you

  1. 01Own stationery and prop materials (A4 sheets, coloured paper, scissors, DST, etc.).

04Judged on

  1. 1Presentation and engagement
  2. 2Team work and acting
  3. 3Overall impact
  4. 4Clarity of message

Source: official CONVERGE 2026 Rule Book. If anything here differs from the PDF, the rulebook wins.